| Why pay for design |
Thursday, January 6th, 2011 at 1:11 am |
Why pay for design fees? I often find that clients are leery of paying for design services, especially when my “competition” does not charge for such services. If they are not charging for it, it is because the do not truly offer these services. “So what?”, one might ask. If I can have my project built and skip the extra cost of design, isn’t that a good thing? Well, if you are simply after the cheapest price you can get, sure. However, if you would like your project to run smoothly, meet your needs, turn out as you envisioned, and avoid extra costs and delays, then no.
The best example I can think of to illustrate my point is the eighborhood I grew up in. I grew up in a neighborhood of small 3 bed 1 bath brick ranches built back in the 50’s. While the market around Atlanta seems to simply tear these down and build new, the neighborhood I grew up in is more prone to remodeling and additions. A lot of these remodels and additions make me sick when I see them. Granted, being in the industry and having a wife/business partner who handles all my design and has
a degree in architecture probably makes us a bit of design snobs. I admit that, however, follow my logic for a minute. When we drive by and addition in this area, our typical response is “ewww that is
horrible”. Occasionally we find one where we think the contractor/designer did a good job and we are impressed. The jobs that we find sub-par, the average person (not in the design or construction
industry) may look at and simply think “eh, its an addition”. The jobs we are impressed with, the “average” person will probably be blown away by. Which type of job would you rather have?
So the question becomes, what separates these jobs from each other? In a word, design. I can almost promise you that the less than stellar jobs were done by a contractor with no designer or architect involved. Billy Joe Bob met the clients, sketched out a plan on a napkin at the dinner table and attached a price to it. How anyone can accurately estimate a project without a real set of plans has always confounded me…it just can’t be done, not without overpricing the job anyways. As construction proceeds, Billy Joe Bob runs into “unforeseen” problems (usually problems that could have been foreseen if the project had been thought through and planned properly). When these problems arise, he prides himself in knowing construction well enough that he can come up with a solution. An admirable skill to be sure, but one that should be reserved for truly unforeseen conditions. Then, either adjustments will be made to the original “plans” and the client is told “that is just the way it has to be” or worse case, the client is hit up with extra charges for the extra little details that weren’t properly thought out to begin with. Then when the project is finally done, the client ends up with one of those projects that is less than awe inspiring, costs more than originally projected, and doesn’t fully meet their expectations or needs.
On the flip side, with proper plans, there are far fewer “unforeseen” conditions. As a result there are far fewer extra charges, though the cost up front may be more to begin with, because many potential
problems and solutions have already been accounted for. Then when the project is finished, it looks like the impressive plans showed to begin with. The client then has a project that meets their needs, comes
in at budget and looks good (or sometimes even better, blends in so well to the original house that you can hardly tell anything was done).
So why pay for design? First, you actually get a professional design to build, not a sketch to work toward as a goal. Second, you avoid many “unforeseen” problems and charges with proper planning. Third, you
are more likely to wind up with an attractive project that you can admire and adds value to your home, not one that you cringe at when you see and have to learn to live with.
In short, while it isn’t smart to pay too much for too little service, it is also doesn’t make good sense to pay too little for too little service. When you choose to skimp on price and service, you often end up
losing, because the price you paid was incapable of covering the costs of doing what you wanted in the first place. Common sense says you can’t pay a little and get a lot. When dealing with the lowest bidder
with the least amount of services, it would be a good idea to add some to your estimated cost for the extra risk you are taking. By the time you do that, you might as well have saved yourself the headache
and paid for the better service to begin with.
~ Russell Ives
